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Content Marketing and Curation for Small Business
How small businesses can use content marketing and curation to do inbound marketing. Click on image or headline for full post. http://curation.pegcorwin.com
Curated by Peg Corwin
Would you believe plumbing, housekeeping, debt counseling, cab companies, auto repair? Read this post and learn why.
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The differences between marketing products vs. services will affect your content marketing work. In order to highlight those differences I created this infographic.
Primary Goals of Your Content
However, you can build trust by explaining the ins-and-outs and benefits of the services you provide. This is a great way to establish your expertise and qualifications, both of which build the trust needed to make sales happen.
I am not a lover of infographics, but this is solid advice.