The ultimate guide on how to write blogs that rank on page one in search
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Content Marketing and Curation for Small Business
How small businesses can use content marketing and curation to do inbound marketing. Click on image or headline for full post. http://curation.pegcorwin.com
Curated by Peg Corwin
The ultimate guide on how to write blogs that rank on page one in search
Content marketers, the tip to link to Influencers is a good one and will encourage broader reach.
Bing especially looks at content quality, which is defined as authority, utility, and presentation. All web content needs to satisfy this trifecta to have a fighting chance to be the top Bing search result.
Search marketers, don't forget about Bing. Learn what matters to this search engine in particular. "Bing especially looks at content quality, which is defined as authority, utility, and presentation. All web content needs to satisfy this trifecta to have a fighting chance to be the top Bing search result."
Search engine optimization sounds great on paper, but when put into practice, it’s a bit tougher. Marketing in your specifi
More free but targeted search traffic to your site? Learn what factors matter and find solid advice on how to improve them.
After analyzing hundreds of SERPs, Rand has identified and classified the 10 distinct content types that work best for SEO. In this Whiteboard Friday, he explains those types and how to use them effectively in your content marketing strategy.
Content marketers, here's a gem of a video explaining how to choose the right content format for your query so that it ranks high in search results. Super good advice.
In most cases, how you present your content is just as important as what you write about. Depending on ho
People love list posts and guides And they link to really good ones, so create these. See how, and more linkable content you can offer.
Are your blog posts ranking lower in search than you'd like? Discover tools and tips to help you improve the search ranking of your blog posts.
Are you revising existing posts to improve their search ranking? Then read this for some excellent advice.
We've all faced disappointing traffic numbers and even heart-stopping dives. It happened to me recently on this website. Two year
Power ideas from high effort, high reward content marketing to rev up your traffic. Most I had never heard of.
With the right process and a dose of patience, SEO success is always within reach — even if you're running your own blog. Optimizing your blog posts begins as early as the inception of your idea, and from then on you'll want to consider your keyword targeting, on-page factors, your intended audience, and more. In this Whiteboard Friday, Rand spells out a step-by-step process you can adopt to help increase search traffic to your blog over time.
Want to get the right website visitors to specific pages on your website? I STRONGLY recommend that you watch this 9 minute video (or read the text) explaining how to optimize a blog post - or in fact any page on your site.
If you're feeling burnt out on endlessly creating new content, it may be a good time to examine the assets you already have. This post walks you through identifying, priming, and promoting existing content to earn links, social shares, and boosted traffic.
Quite interesting ideas for identifying existing website content with potential to drive more traffic and practical suggestions for tweaks and promotions to take advantage of them.
If you have a self-hosted Wordpress site, you'll want to bookmark this guide. Angela Petteys outlines everything you'll need to know about setting up and optimizing the Yoast SEO plugin to get your site search engine-friendly.
Get your content found in search using Wordpress with the Yoast plugin. This tool makes it easy to see what you need to do to optimize page text, image and meta tags.
It’s a problem I see all too often... Marketers learn about SEO tactics and actually do a good job applyin
Website "traffic from SEO itself is not the goal. The goal is to have traffic that actually converts into customers." Learn how to get them with SEO here.
Sooner or later, you'll be faced with using WordPress to create blog posts. Sergey Stefoglo goes through the ins and outs of uploading and optimizing posts with the Yoast SEO plugin for WordPress, offering a downloadable checklist to help make sure you've hit all the marks.
Get your Wordpress blog posts found in Google search. Check this step by step optimization process using a powerful free plugin.
Struggling with how to be more successful with your landing pages? Learn 4 key elements for how to build a killer landing page that converts
What are keys to a great landing page? high quality images, clear calls to action, social proof and a clean layout.
Your content has quality links and your keyword targeting is an SEO's dream. Yet for some mysterious reason, that content still isn't ranking. What's missing? In today's Whiteboard Friday, Rand explains some of the advanced tactics Google may be using to evaluate and analyze your content and what you should be looking out for to help resolve your ranking woes.
Content marketers might like to understand how Google looks at content from various angles as it ranks search results. This video explains 6 factors that appear to influence rankings.
The 3-Step Keyword Research Formula To Cast A Tsunami Of Search Traffic On Your Blog
Learn where to find good keywords to target in your content and how to calculate the traffic to rank on page 1. Then analyze your chances to rank based on other metrics.
Read Full Article.
In the past, I enjoyed republishing content to sites like Business 2 Community and Yahoo Small Advisor. I also experimented with reposting on platforms like Linkedin. Typically (as expected) my content would rank quickly upon publishing on my own site. Then, the much higher DA sites would republish shortly thereafter. As you might expect, Google would start ranking those domains above mine. But, in a few weeks, Google would suppress those big domains and my post would re
For those of us worried about getting content to rank on our own sites, but who also want the visibility that comes with republishing, this is an informative post about what may or may not happen.
Although they are separate types of traffic strategies, both content marketing and SEO often overlap…
Excellent, detailed post on making the most of your content and improving SEO at the same time.
"You’ve seen the stats:
Ever since Google has started rewarding a lack of optimization and opened up to an emphasis on CTR optimization in title tags, I’ve had some theories that some words in particular seem to give a “boost” – either correlative or causative, in the ranking of websites. While I don’t think there’s really any magic bullet, I’m fairly …
The real title of the post is "The Most Commonly-Used Words In High-Ranking Title Tags" but I'm naming it using some top keywiords.
Most of your followers, fans, email subscribers etc don’t get to see your content.
- You need to send it multiple times.
- You need to send it in different ways (e.g. different text, different images)
- You need to use the tools to help you – Bufferapp, Sprout Social, CoSchedule etc.
Aside from SEO best practices, you need to share your content multiple times and in different formats. Learn more in point 5.
In this post, Simon details a new content process designed to take advantage of the trend toward long-tail keywords by tying your content to more specific search opportunities.
Google search has changed to focus more on the intent of the specific user.
"What that means, in practice, is that a search for "coffee shop" will actually have context, and one of the reasons for wanting you signed in is to allow the search engine to collect further signals from you to help understand that query in detail. That means things like your location, perhaps even your brand preferences, etc."
The take-away for content marketers is: "...that means understanding the audience you are attempting to capture and, in doing so, outlining the key questions they are asking every day."
Good Internet marketers know their SEO content strategy needs to be evaluated every so often in order to remain effective. Here's what to look at in 2015.
Learn how to use a reader focus, keywords, backlinks and press releases for better search traffic.
With Google getting better and better at recognizing the true relevancy of pages, we can't stay focused on keywords. In today's Whiteboard Friday, Rand explains how focusing on the right topics and being relevant to the right people can drive more valuable traffic than simply ranking for keywords.
EXCELLENT 10 minute video explaining how search engines work to send keyword traffic to pages on your website. I keep sending this link to clients, and I want to share it again here.
Learn how to write blog posts and get free examples and templates to help you write 5 types of posts.
Vary your content stream with these 5 post tips. Also see excellent steps to optimize your post for search.
Searchmetrics recently launched their yearly Ranking Factors Study that bases numbers on rank correlation and averages of top 10 SEO rankings. The 2014 analysis shows that content on top-performing sites is much more holistic and less keyword-focused. In this post, Marcus Tober, founder and CTO of Searchmetrics, explains why you should focus on more than just keywords when it comes to technical aspects of your site, and how you can create relevant, comprehensive content for users.
Extensive study study which proves again that you must write in-depth posts on topics relevant to your customer at various stages of the buying process.
If you're interesting in blog optimization, this contains some technical items that will make a big difference to your blog performance.
Learn how to get better exposure for your posts with Twitter cards, open graph, social meta data, caching, content distribution networks, and even re-optimizing existing content.